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What to Note After Exchanging Business Cards: Record Items to Help You Remember the Conversation
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When organizing business cards, you may know the person's name and company but cannot remember what you talked about. In such situations, records that connect the conversation with the business card information are more useful than the number of cards you have.
You do not need to record the entire conversation. By separating "when and where you met," "what the other person said," and "what you promised," you can identify what needs to be confirmed in your next contact. This article introduces items you can copy into a notepad or an approved company recording tool, along with a fictional example.
Start with These 4 Items for Notes After Exchanging Business Cards
In a busy setting, it is easier to keep up with your notes if you start by recording the following four items rather than trying to fill in every detail.
| Item | What to Record | What to Avoid |
|---|---|---|
| Date, Time, and Location | Date, event name, venue, or meeting method | "The other day's event" only |
| The Other Person | Full name, company name, and where you saved the business card you received | First name only, or only their facial impression |
| Topics | Issues or interests the other person discussed, and anything you were able to confirm on the spot | "Promising" only |
| Next Appointment | Who will do what by when | "Contact later" only |
If you can check the department and job title on the business card, there is no need to repeatedly transcribe them into your conversation notes. On the other hand, the meeting location and topics are not on the business card, so you should record this information while the conversation is still fresh in your mind.
Also include clues to help you find the business card. Standardizing the beginning of your record as "Date / Company Name / Full Name" makes it easier to avoid confusing people with similar names or multiple people from the same company. Even if you use a unique number for conversation records, do not use that number alone to identify the person; always check their full name and company name together.
A Conversation Note Template You Can Use Right Away
The following is not a feature of any specific service, but a recording format you can use with your own notes or company tools. Use only the items you need.
【Contact】
Date and Time:
Event/Meeting Name / Location:
Other Person's Company Name / Full Name:
Where Business Card Information Is Saved:
【Conversation】
What the Other Person Said (Confirmed Facts):
Questions from the Other Person:
What You Explained:
【Next Steps】
Your Promise:
Other Person's Promise (Only if Agreed):
Person in Charge / Deadline:
Contact Method / Confirmation of Contact Information:
【Unconfirmed】
Assumptions / Observations:
Questions to Ask Next Time:
【Record Management】
Recorder / Date of Record:
Recipients:
Do Not Put "Facts" and "Assumptions" in the Same Field
For example, simply writing "They are in a hurry to implement it" makes it unclear whether it was the other person's statement or the recorder's impression.
"The other person explained that they are 'gathering materials for next month's internal review'" is a record of the conversation. On the other hand, "They might place an order soon" is your assumption. If you record assumptions, separate them into the unconfirmed field and use it to ask, "Could you tell me how the review is progressing and when it might be completed?" next time.
If you cannot remember the exact wording, do not enclose it in quotation marks as if it were the person's own words; instead, add "General Meaning" or "Needs Confirmation." It is important not to replace fragmented memories with confirmed requirements.
Write "None" When There Is No Promise
Even if the topic of sending materials comes up, the delivery address or preferred materials may not have been decided. Be careful not to record a status that is further along than it actually is, such as "Materials Sent" or "Sales Meeting Scheduled."
If the next steps have not been decided, you can record, "No specific agreement. Ask next time if it is okay to contact them if needed." Distinguishing this from leaving the field blank will help you determine later whether you forgot to write it down or whether no agreement was made.
Fictional Example: What to Record from a Short Conversation
The following is a fictional example to explain how to fill out the form. It is not based on an actual company or customer.
Date and Time: October 20, after the networking event
Location: Near the reception desk at the Regional Business Networking Event
Other Person: Sample Planning / Mr. Tanaka
Where Business Card Information Is Saved: Company business card management system
Fact: They mentioned that it was difficult to confirm who handled inquiries after the event.
Question: Can the responsibilities be divided even with a small team?
Explanation: Introduced an example of assigning a reception person and a reply person from the start.
Your Promise: Email a list of questions to help organize the workflow.
Other Person's Promise: None.
Person in Charge / Deadline: Me / By October 22.
Contact Method: Confirmed that it is okay to use the business email address on the business card.
Unconfirmed: Tools currently in use, number of inquiries, and implementation budget.
Question for Next Time: Where are inquiries currently recorded, and who is checking them?
With these notes, you can separate the topics to use when contacting them from the things you have not yet asked. Compared to simply writing "Likely to become a project," this makes the next steps clear to anyone who reads it later.
If there were multiple people present, do not combine everyone's statements into one person's. If the speaker is unclear, record "Question/statement from an attendee; speaker unconfirmed," and do not treat it as an individual's intention until you can confirm it.
Establish a Workflow from Recording to Using the Notes
1. Record Briefly at Natural Breaks in the Conversation
If you take notes during the conversation, briefly ask for permission and focus only on the necessary points. If that is difficult at the time, record only the date, time, topic, and promises first after the conversation ends, then organize the notes when you have a moment. When adding details later, be careful not to mix parts of your memory that are still unclear with confirmed facts.
2. Cross-Check with the Business Card
Before contacting them, cross-check the full name, company name, and email address with the business card information. Do not trust scanned text blindly; check for misreadings or other people with the same name. If you save the notes elsewhere, use the same company name and full name for both parties, and standardize the format to make them easier to find.
3. Turn Promises into Tasks
Simply recording notes may cause you to overlook time-sensitive promises. Register tasks such as sending materials in the task management system or calendar you normally use. Separate the roles by keeping the background in the conversation notes and recording the person in charge, deadline, and completion status in the task management system.
When drafting a follow-up message, use only the necessary parts of the recorded conversation. For drafting the message, please refer to How to Write a Thank-You Email After Exchanging Business Cards and Examples for Different Situations.
Prevent Over-Recording and Over-Sharing
You do not need to record everything you hear in a conversation in your sales records. Focus only on the information necessary to fulfill business commitments, and avoid casually recording personal circumstances or topics that the person does not intend to share widely.
Rather than recording subjective impressions such as "They are difficult to talk to," record facts necessary for the response, such as "They prefer to be contacted by email." Even when sharing within the company, do not make personal notes widely available as they are; review the content according to the recipient and purpose. Manage the storage location and retention period according to your organization's rules.
With Share-Me, You Can Save Business Card Information and Find the Person
With Share-Me, you can scan paper business cards with AI to digitize and save them, and search by name, company name, phone number, email address, and other details. You can use the company name or full name from your conversation notes as clues to check the business card information of the person you need to contact.
The conversation notes in this article are not intended to guide you to the note function within Share-Me. The workflow assumes that you will manage conversation records in an appropriate storage location you normally use and cross-check them with business card information to avoid confusing them.
View Share-Me's Business Card Management Function and How to Use It